How To Defeat A Culture Of Apathy

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A lot of you cared, just not enough. – Jay Asher

Data from Gallup has confirmed what many have known for some time – employee engagement in the workplace is suffering. When only 32% are engaged in their work then we have to acknowledge the elephant in the room. Simply wishing things were different is not enough.

The Conference Board reports that 53% of Americans are unhappy at work. Think for a moment too about the economic impact of disengaged employees on your bottom line. If more than half the people in your organization are not happy, how do you think that affects your future?

An article in shiftboard revealed that disengaged employees are costing you money and affecting your profits. They say, “Each disengaged employee costs you 34% of their salary because of lost productivity, missed shifts, chronic tardiness, and disrupting others by spreading negativity throughout the company”.  If not bad enough, the article goes on to say that “actively disengaged employees cost the U.S. $483 billion to $605 billion in lost productivity.”

How much can you afford to lose to disengaged employees? What is an acceptable figure that you are willing to tolerate?

While every organization faces its own cultural challenges as it relates to employee engagement, there is usually one common denominator that can be found in most- apathy.

Apathy, in its simplest definition, is a lack of interest, enthusiasm, or concern. It sets in when your people believe they have no voice, and when they believe that things are not going to get better. Then they get angry. 

When any of these characteristics are in play within your organization then you must move quickly to identify it and turn it around. Time is money and your productivity is at stake. Here are a few ways to defeat a culture of apathy.

Promote ownership

As a leader, you must do everything within your power to promote the mission and vision of the organization. It must be out there and repeated often. Never take for granted that because you’ve shared it once they will remember it forever. But, over time, the buy-in will happen as trust is built. However, if you want to fast track employee engagement, then give your people ownership. When people take ownership they will be less apathetic, they will be more invested, and will deliver their best work.

When people work to fulfill your vision it can be a struggle, when they work to fulfill theirs it can be life-changing. Click To Tweet

Promote community

A smart leader understands that there’s no substitute for a community of people within your organization who are known to each as colleagues and not combatants. Apathy becomes an issue when people see each other as combatants – not caring what the other group is doing- when in reality it all matters. A diversity of ideas and opinions is one of your greatest assets. In community, all ideas are welcome. In a community, relationships are coveted over competition and turf wars. In a community, people are held accountable for negative attitudes that would give rise to apathy. Click To Tweet

Good leaders are not just aware of the need for community but insist upon it because they know their existence depends upon it.

Promote culture

This is an important piece of the puzzle that leaders need to understand. Community is how you get along with one another. It’s the practice of good manners, cordiality, and civility. But your culture is your why.  It’s what gives meaning and purpose to what you do.

Your organizational culture is weakened or is breaking down when you hear things like, “I don’t why I bother speaking up, no one listens to me,” or “What difference does it make if I’m late,  no one will notice,” or “Why should I care if no one else does,”. How many times have you heard these type of statements? How many times have you used them?

A failure in community creates conflict.  A failure in leadership creates apathy. Your organizational community is relationship driven. Your organizational culture is leadership driven.A failure in community creates conflict. A failure in leadership creates apathy. Your organizational community is relationship driven. Your organizational culture is leadership driven. Click To Tweet

As a leader, you need to understand that apathy is the greatest threat to your organization. With apathy there is no ownership, there is no community, and your culture is harmed.

Make it your practice to know the signs of apathy and be intentional in addressing it. It will make a world of difference to your organization.

 

©2019 Doug Dickerson

  • Check out the link at the top of the page for information on my employee engagement workshop.
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